Chelsea have plans to expand their legends' programme - including building a Hall of Fame.
The London Evening Standard says the new Todd Boehly and Clearlake Capital regime have plans to expand Chelsea's operations beyond the traditional remit of an English football club, drawing upon lessons from U.S. sports.
One such example is to re-sign former players to a 'hall of fame programme', expanding upon the Legends matches and the 12 ambassadors currently on the club's books.
They will continue to play Legends matches and the next one is earmarked to be played in September. The club targets one home and one away match per year for their former stars.
The Blues also want to better market their academy matches and begin to sell-out home matches in Premier League 2 and the Under-18s.
The academy currently plays home matches at AFC Wimbledon's old almost 5,000-capacity Kingsmeadow stadium.
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