Manchester United Close In On World-Record £70m Shirt Sponsorship Deal With Haier

Manchester United are close to sealing a world-record £70m-a-year shirt sponsorship deal with Chinese Company Haier. The Red Devils finally plan to replace their current deal with Chevrolet worth £64m-a-year and expires in 2021.

According to The Sun, United top executives have held talks with Haier, who are a top Chinese brand.

Haier are eager to replace Chevrolet, with senior representatives of the company having been in the United Kingdom since last week.

United are determined to show that they are still a major force in a commercial sense despite their struggles on the pitch in recent years.

The Red Devils haven't won the Premier League title since the departure of Sir Alex Ferguson in 2013.


Ole Gunnar Solskjaer's side drew 3-3 away to Sheffield United on Sunday and have won just four of their 13 Premier League games this season.

Despite recent struggles on the pitch under Ole Gunnar Solskjaer, Haier are understood to have not been put off andretain significant interest in completing a deal.

The two parties are nearing an agreement, but that the Red Devils are still open to considering other offers.

United have picked up just 17 points from their first 13 league games and are ninth in the table - nine points outsidethe top four - but the club are still considered a big commercial attraction.

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